Activate profiles

Activate your customer profiles.

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Krenalis Activation sends customer profiles from your warehouse to the tools you use to engage customers. This keeps external systems accurate and up to date, enabling reliable analytics, AI-driven personalization, and automated pipelines.

How activation works

Customer profiles stay synchronized between your warehouse and connected SaaS destinations. When a record changes (for example, an email address or subscription status update) Krenalis automatically updates the existing destination profile or creates a new one as needed.

Examples:
  • Sync expired-trial profiles daily from Snowflake to HubSpot.
  • Trigger a HubSpot workflow that sends a “Renew now” campaign.

Krenalis Activation can also synchronize external databases with selected customer records, or periodically export those records as files (CSV, Excel, JSON, or Parquet).

Select where to activate profiles

Below are the databases, file formats, and SaaS destinations currently supported by Krenalis. Our library of connectors is continuously expanding. If you'd like to request a new integration, feel free to reach out at hello@krenalis.com.

SaaS tools