Privacy Policy

Effective Date: 2026/02/18

At Open2b Software, we believe that data integrity and privacy are the foundation of trust. As a warehouse-native Customer Data Platform, we apply the same principles of security and transparency to our own website that we build into our product.

This Privacy Policy explains how we collect, use, and protect your information when you visit our website www.krenalis.com and interact with our contact forms.


  1. Data Controller
    The Data Controller for this website is:
    Open2b Software snc
    via di Gello 110/C
    56038 Ponsacco (PI)
    Italy
    Contact email: info@open2b.com
    Open2b Software snc determines the purposes and means of processing personal data collected through this website, including usage and interaction data collected through Krenalis’s event tracking technology for analytics purposes.
  2. Information We Collect
    We collect both information that you voluntarily provide and certain usage data through analytics and event tracking technologies integrated into our website and documentation.
    • Contact Information: when you fill out our contact or demo request forms, we collect your name, professional email address, company name, and any information you include in your message.
    • Usage and Behavioral Data: we collect information about how users interact with our website and documentation, including pages visited, buttons clicked, searches performed, navigation paths, session timestamps, and similar interaction events.
      This information may include technical identifiers such as IP address, browser type, device information, and approximate geographic location.
      This data is collected using Krenalis’s event tracking technology and may be transmitted to our analytics service provider for statistical analysis and visualization of user interactions.
    • Technical Log Data: like most websites, our servers automatically log basic technical information (such as IP address, browser type, and time of access) to ensure the security and correct functioning of the site.
  3. Purpose of Processing
    We use your data strictly for the following purposes:
    • To respond to your inquiries: we process your information to provide the assistance or information you requested.
      (legal basis: performance of a contract or pre-contractual measures – Art. 6(1)(b) GDPR)
    • Website analytics and product improvement: we analyze how users interact with our website and documentation in order to understand usage patterns, improve usability, optimize content, and enhance our services.
      (legal basis: consent – Art. 6(1)(a) GDPR)
    • Security: to protect our website from cyber threats and ensure its stability.
      (legal basis: legitimate interest – Art. 6(1)(f) GDPR)
  4. Third-Party Data Sharing
    We do not sell, rent, or trade your personal information to third parties.
    However, certain usage and interaction data collected through our website and documentation may be shared with trusted third-party service providers who assist us in analyzing how our services are used.
    In particular, behavioral and technical data collected through Krenalis's event tracking system may be transmitted to our analytics provider which processes such data on our behalf in order to provide statistical analysis, reporting, and visualization of user interactions.
    These providers act as data processors under applicable data protection laws and are contractually bound to process personal data only in accordance with our instructions.
  5. International Data Transfers
    Some of our third-party service providers may process personal data outside the European Economic Area (EEA).
    Where such transfers occur, we ensure that appropriate safeguards are in place to protect your personal data, including the use of Standard Contractual Clauses (SCCs) approved by the European Commission, in accordance with Articles 44–49 of the GDPR.
  6. Data Retention
    We retain the information submitted via our contact forms only for as long as necessary to fulfill your request or to manage a potential business relationship.
    Usage and behavioral analytics data are retained only for as long as necessary to fulfill the purposes described in this policy.
    Technical logs are typically deleted within 90 days.
  7. Data Security and Location
    Your data is stored on secure servers located within the European Economic Area (EEA). In line with our Warehouse-Native philosophy, we implement appropriate technical and organizational measures to prevent unauthorized access, loss, or misuse of your information.
  8. Your Rights (GDPR)
    Under the General Data Protection Regulation (GDPR), you have the following rights regarding your personal data:
    • Access: you can request a copy of the data we hold about you.
    • Rectification: you can ask us to correct inaccurate information.
    • Erasure ("Right to be forgotten"): you can request the deletion of your data.
    • Objection/Withdrawal: you can object to the processing of your data or withdraw your consent at any time.
    To exercise any of these rights, please contact us at info@open2b.com.
  9. Updates to this Policy
    We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. Any updates will be posted on this page with an updated "Effective Date".